Casey joins Rapid with over 16 years of product development and marketing experience. His first product was launched into the school fundraising market in 2009. In an industry that has traditionally been dominated by high calorie snacks, frozen foods and low quality trinkets, these new products experienced immediate success and quick growth. Casey spent the next six years expanding the line into other areas of fundraising as well as numerous crowd and fan giveaways in the NCAA, NBA and MLS.
Having worked with and spoken to over 10,000 coaches and parent volunteers, Casey brings with him a unique insight into an industry hungry for change and advancement.